SEO or social media: how companies are promoting their products and services in 2022.

In this article  we’ll discuss other tools that help companies promote their products and services online.

Nethouse Marketing Director Andre Yarmic answers questions about online promotion.

What is search engine optimization?

SEO (Search Engine Optimization) is a method of boosting your website to the top of search engine results for traffic.

Some experts consider this approach outdated. Andrei thinks this approach is reasonable. The question turned out to be commercial. If you want to be at the top, you have to pay for Yandex.Direct or Google Ads. But now, with the departure of some social networks from Russia, SEO is becoming more business-oriented. The effectiveness of this promotion is up to the producer.

Do you do SEO yourself or hire an expert?

Basic SEO site settings (page meta tags, robots.txt, sitemaps) can be autofilled. But in most cases, this is not enough to solve the problem. To be successful, you need to understand the platform’s algorithms and capabilities.

How to promote your business newbie on the internet?

If you want to commission an expert to promote, you can use this service to set up contextual advertising in Yandex when you join Yukasa. There are two tariffs: “Simple” and “Free”.

To be the first option, experts will help you set up your ad. On other plans, you can edit the ad yourself by changing the search phrase, region, and display time. Detailed statistics and tuning recommendations are provided.

Nethouse is a service of Nethouse.Promotion, an SEO service that installs social media ads. Experts will refine the client’s website, create text and additional articles, and provide monthly reports. If you don’t get the results you want, the company will refund your money.

What are the benefits of SEO?

SEO is not about getting results right away. If you’re ready to see the fruits of your work in a few months, then SEO is your best bet.

Therefore, such developments are suitable for those who regularly sell goods or provide services. For example, law firms and online wallpaper stores.

Andre explained that a successful promotion requires a multi-page website, and advertising on the landing page is not good. You need high-quality unique content, valid meta tags, robots.txt, and more.

Who is wrong?

Promotional events, online courses and other one-sided stories. No time for SEO.

For example, people who sell electronic equipment and household appliances. There is no point in competing with the market in such a popular place. However, you can access the social network anyway.

Also, it doesn’t make sense to use SEO to promote something that search engines can’t find.

Example: Selling a spaceship. Visit the service to find out how many “buy spaceship” requests are made each month. There are 500 to 1000 applications. In contrast, for “create a website” queries, the numbers were much higher, ranging from 150,000 to 250,000. Conclusion: SEO promotion is not suitable for spacecraft online stores.

Nethouse only helps to improve the SEO of websites that work with website builders. The service integrates with Yucasa so you can create your own online store and quickly start accepting online payments.


Guru Abhi

My name is Abhishek Vishwakarma And he my mobile shop in sagar

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